Highlights
Just launched
Greg Stuart
Speaker website to support my speaker business. In the last
year, spoken in Jakarta, Edinburgh, Florida and NYC. Available to host
events too.
Producer & Host for
The Winning Pitch,
reality TV show, focused on the Advertising business. Shopping around to
the TV networks now.
Comments via
Vator.TV on the
application of Semantic Technology to Advertising. Exec summary: Semantics
today is like giving a computer to a caveman. Seems like a good idea but ad
industry is just not ready.
Joined the Board of Directors
of
Zimbio is an interactive
magazine focused on popular culture - including style,
entertainment and current events. Launched in
2006, Zimbio already has over
22 million unique readers
each month and is in top 100 on QuantCast. It uses proprietary technology to
combine the best of traditional media with participatory journalism to cover
thousands of stories each day.
Funded
by Menlo Ventures (John Jarve) and Draper Richards (Howard Hartenbaum, now @
August Capital)
Currently conducting due diligence
on a number of new Operating roles within a Digital Media or Advertising
Technology company. Follow me on
@ gregstuart
Column last year in
on whether this is
Mobile Advertising's year (preview:
probably not but it could be)
Survey results
here [pdf]
Previous Adweek
column on the disastrous
Ad Avoidance issue. Full survey
here [pdf]
A blogger responds:
Scatterbox by Steven Silvers
Previous
Editorial in Adweek.com regarding the future of
Mobile Advertising Market
Just launched, Greg Stuart's blog @
ManSavesDog.wordpress.com
A compilation of public
articles and points of view on advertising and the industry
Greg
Stuart is former CEO
of the
Interactive Advertising Bureau
Worldwide Trade Group for Online Media & Advertising industry serving AOL, Google, MSN, NYTimes.com, Yahoo! &
others.
Announced 8/15/06 to
step down
January '07 to return to private sector.
Also, co-author of What Sticks:
Why Most Advertising Fails and How to Guarantee Yours Succeeds
AdAge said it was the number one book to
have read in 2006
Also, What Sticks is available in
Japanese See cover to right
Past Recognition
Ad Age names Greg Stuart
"One of Ten who Made Their
Mark in 2006"
Board Activities:
Still seeking another Board of Director role
Former & current Angel Investment and Advisory roles [Venture Funder]:
Newest BOA roles:
DataXu - Real-time
ad optimization platform for advertisers using MIT technology
[Atlas, Flybridge]
United Sample - Online Sample for Market
Researchers [GreyCroft]
Adify
- Tools for Brands to build Ad Networks [USVP, Time
Warner, GE] SOLD to COX
AdInfuse - Mobile Ad Serving technology and
Network [Softbank, ComVentures, Spark] SOLD to Velti
AdGent007 -
Solutions for
publishers to monetize their International Traffic [CM Capital-Australia]
Anchor
Intelligence - Pioneering solution for identifying click fraud [Ron Conway,
Baseline, Mike Maples, JK&B Cap]
Buddy Media - Supports brands engaging
their audiences into the social world. [Conway, Theil, Softbank, Greycroft,
Pincus]
Clickable -
Online solution that makes creating & managing online advertising simple & effective [Union, Peter Thiel. Jonathan Miller, Monster, Schoffstall]
MyYearbook -
Online community
for teens that
connects a network of trusted friends
[USVP, First Round, Conway]
Komli /
Pubmatic - India Ad Network
and PubMatic maximizes publisher revenue while reducing
complexity. [Draper Fisher Jurvetson, Helion, Nexus India]
Modiv Media - Orchestrates relevant retail
messages within the grocery shopping experiences. [Oak, Ignition, Sea Point]
Total Beauty
- Unbiased and comprehensive beauty expert available to 24/7 [USVP, Wallington]
Tremor Media - Full service solution providing tools for advertisers & publishers to
conduct video advertising [Canaan, Masthead]
Veoh
- Unique system for distributing television and video content [TimeWarner,
Spark, Michael Eisner, Goldman Sachs, Intel, Tom Freston]
VIZU
- Allows businesses and individuals to create and distribute online polls
[DFJ, Greylock, WR Hambrecht, Conway, Esther Dyson, Mike
Maples]
Zumobi
(ZenZui) -
Revolutionary Mobile content and marketing company-more to come [OakVC,
Hunt]
Previous Board of Director roles [Venture Firm]:
Rapt
Inc. - leading provider of pricing and profitability management
solutions [Accel, Levensohn]
Sold to
Microsoft [MSFT] for undisclosed amount 4/2008
Allyes
- Leading interactive marketing services provider in China -
Former Board Observer [OakVC IDG/Accel]
Focus Media
[FMCN]
acquired Allyes for $300M (3/1/07) -
BusinessWeek
Selected Suggested Reading:
Mobile
Advertising: Supercharge Your Brand in the Exploding
Wireless Market
Authored by Chetan Sharma
Foreword
[pdf] by Greg Stuart
Buy on
Amazon
Best of all,
even my wife now is building a
website
for her Real Estate business. My how the world has changed.
