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Advertising’s mis-understanding of time: Brands Need a First-Second Strategy
By Greg Stuart
Nike’s incredible and epic two-minute commercial starring Colin Kaepernick won the 2019 Creative EMMY in September, marking another accolade this year for a high-profile commercial running more than a minute. It’s evidence that while scurrying for answers to short attention spans, many marketers are also relying on longer ads to int
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Mobile Marketing Association Appoints Greg Stuart as Global President and CEOPR Newswire (press release)NEW YORK, LONDON, SINGAPORE and SAO PAULO, Oct. 5 /PRNewswire/ -- The MMA (Mobile Marketing...
- Mobile Marketing...
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Mobile Marketing Association Appoints Greg Stuart as Global President and CEOPR Newswire (press release)NEW YORK, LONDON, SINGAPORE and SAO PAULO, Oct. 5 /PRNewswire/ -- The MMA (Mobile Marketing...
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