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11/5/98

IAB Elects Nine New Board Members

Entering its third year as the representative body of publishers involved in online advertising, the Internet Advertising Bureau (IAB) has elected nine new members to its Board of Directors.

The new IAB board members are:

• David Adams -- Eastern U.S. Sales Manager, Winstar Interactive
• Susan Bratton -- Director, Interactive Advertising Group, @Home
• Rich LeFurgy -- President, LeFurgy.com
• Lee Nadler -- Director, Global Marketing, DoubleClick
• Chris Neimeth -- VP/Director Sales, New York Times Electronic Media
• Debbie Pinkston -- VP Advertising Sales, Onsale
• Scott Schiller -- VP Advertising/Sponsorship Sales, Buena Vista Internet Group
• Greg Stuart -- VP Marketing & Business Development, Cars.com
• Kenny Wachtel -- Senior VP Advertising Sales, Excite Inc.

Each director serves a term of two years. Elections were held at the IAB's annual membership meeting in New York City on October 28.

Founded in 1996, the IAB is an advertising association with over 300 active members. Its activities include evaluating and recommending standards and practices, fielding research to document the effectiveness of the online medium, and educating the advertising industry about the use of online advertising.

The IAB also has member countries including Canada, France and Germany, and is currently developing membership countries in Asia and Latin America, as well as other countries in Europe.




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